Telecom service providers need to install towers to provide better coverage. Initially Telecom providers took up this task on their own and started putting up multiple towers throughout the landscape. This process of installing and maintaining towers was not an inexpensive one. It was also getting harder to procure space in urban areas to install these large towers.
Solution: Build one tower and lease it to multiple Telecom providers at a lower cost; this is exactly what many companies did and it was an instant success. Telecom providers no longer had to worry about installing towers as they could rent towers from the service providers.
So what does this have in common with loyalty cards and credit cards? A lot!
Our wallets and purses don't have unlimited space to accommodate those lucrative yet space consuming cards!
We need an universal touch screen card! We need the Helix Card! I envision that in the very near future someone will release a card which will be a touch screen card that can store multiple cards on it. So the next time you are tempted to pick up another credit card or loyalty card, simply slot our Helix Card into the retailers machine and your card is downloaded! And then flick through your Helix Card and choose the right card for the right moment!
Prediction on its way to come true:
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